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 rollbäck & Co. is a
talented and energetic broadcast design company that continually
stretches itself creatively. Recently they have provided channels like
AMC and TNT with stylish new branding and have developed a
number of film title sequences for such noted directors as Mira
Nair (Vantity Fair, Monsoon Wedding).
The company stepped
briefly away from its film title and branding work to take on
AOL's new "AOL for BROADBAND" campaign. They designed and
produced a stunning set of spots focusing on the services' new
saftey, communication and entertainment features. Once completed, AOL decided to extend the utility
of these spots, and asked to have them
packaged onto a CD that could be distributed to AOL's current
dial-up subscibers.
Working with both Trollbäck and AOL SeedyPumpkins provided not only a Macromedia Director
framework for these spots but also an interactive Flash
interface that incorporated the swirling background logo and
emulated the look-and-feel of the spots. This made for a
cohesive and dynamic presentation that could be used to entice a
variety of audiences. 
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SeedyPumpkins is a New York City based multimedia design studio with expertise
in digital and print media, the graphic arts and information sciences. For more
information please write: info@seedypumpkins.com
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